The Balobi Group mission statement states:

“We want to run our business of fishing based on its involvement in the current sectors, in an orderly fashion to its maximum potential and profitability by reaching clearly defined targets, and thereby ensuring financial and job security for all involved.

We want to achieve this aim with happy motivated and disciplined staff, who find their work stimulating and challenging and are clear on what is expected of them, and confident that they can achieve what is expected of them with reasonable effort.”

Through direct and indirect involvement in the various fishing sectors, the Balobi Group provides employment to 325 crew, factory staff involved in processing of our products, maintenance staff, admin staff and management staff.

In this way it is estimated that the Balobi Group feeds at least 1,300 mouths in the economically poor Eastern Cape of South Africa and enables them to enjoy a higher standard of living.

The group also provides staff transport, school bursaries to those who qualify, and makes provision for staff loans.

In addition to this, two of our fishing companies have managed to build and provide low cost housing for our staff.

We work together with our fishing vessel partners to ensure standards are continually improved.